Atlas21 is the Italian bitcoin-only media company. We put our newsroom, our audience and our network at the service of companies entering or growing in Italy: content, PR, distribution and connections, from one partner.
"Working with Atlas21 has been the best decision we at Relai made for our PR efforts. Everything we planned up, the team behind Atlas21 delivered. PR has never been this easy. Thanks guys!"
"Working with the Atlas21 team in Italy has been an excellent experience overall. They demonstrate deep knowledge of the market and maintain strong, valuable connections with key players and stakeholders in the field. Collaboration felt seamless: I genuinely couldn't tell the difference compared to working with our internal teams."
"We worked with Atlas21 to promote Plan ₿ Network's Biz School and it was really great experience. The team was super responsive, jumped on things even at the very last minute, stayed sharp in emergency mode, and managed to build and launch an effective campaign in record time. 100% reliable partner – highly recommend 🧡"
"Collaborating with Atlas21 team has been a seamless and highly effective experience. They quickly understood our positioning and translated it into clear, compelling narratives that resonated with the right audience. A reliable partner for any company looking to strengthen its media presence in the Bitcoin ecosystem."
We are a media company first. That changes what you get from us.
Most agencies rent attention. We built it: a bitcoin-only news outlet, a daily newsletter, social channels and a long-form podcast, all in Italian, all focused on bitcoin. When we produce your content or distribute your story, it lands on channels we run ourselves.
Our team is made of professional journalists covering bitcoin daily. AI speeds up production, editors guarantee the result: accurate, on-brand, ready to publish.
Years of daily coverage built direct relationships with the companies, developers and communities that make up the Italian bitcoin ecosystem. That network is part of what you hire.
The distribution we built for ourselves works for our clients too.
The Italian bitcoin-only news outlet. Daily coverage read by the Italian bitcoin community.
Our daily newsletter, with a 70% open rate (industry average: 20-30%).
8,000+ combined followers on Instagram, TikTok and X, all Italian bitcoiners.
"Quello che i Bitcoiner non dicono", our long-form bitcoin podcast, on YouTube and all major platforms.
Sponsorships, co-produced content and dedicated campaigns on these channels are available to clients. Ask us what fits →
Bitcoin is our home turf. The same newsroom, network and workflows also serve fintech and tech companies targeting the Italian market.
Market entry, PR, ecosystem coverage, sponsorships and content for companies building on bitcoin.
Regulatory updates, market insights, investor newsletters, educational content.
Thought leadership blogs, product update newsletters, developer-focused content.
Everything a company needs to be present in the Italian market: content production, PR and distribution, business development.
Automated newsletters powered by custom AI workflows. Daily, weekly, or monthly.
Learn moreScalable article production with AI. Flexible plans tailored to your content needs.
Learn moreProfessional corporate podcast, fully customized to your needs.
Learn moreGet your story in front of the right audience through our Italian media network and international PR Newswire partnership.
Learn moreStrategic consulting and operational support to enter or grow in the Italian and European market.
Learn moreFrom first call to published content in days, not months.
We learn about your business, goals, audience, and editorial standards.
→We build your tailored AI workflow with your sources, tone, and brand guidelines.
→You review every draft before publication. Full editorial control, always.
→Content goes live on your channels. We handle formatting, scheduling, and distribution.
Fuel your corporate blog with SEO-optimized articles, produced by our AI stack and supervised by our editorial team.
Every article is researched, optimized for search engines, and written in your brand voice. Ideal for building authority, driving organic traffic, and maintaining a consistent online presence.
We design and produce your company's podcast from scratch. Strategy, recording, post-production, and multi-platform distribution - all handled for you.
We define format, tone, episode structure, and content calendar aligned to your brand and audience.
Custom cover art, intro/outro jingles, and visual assets for every distribution platform.
Audio editing, noise reduction, leveling, mastering - broadcast-ready quality on every episode.
Published on Spotify, Apple Podcasts, YouTube, and all major directories automatically.
Short-form video clips, audiograms, and quote cards to maximize reach on social media.
Listener analytics, performance reports, and actionable insights to grow your audience over time.
Every podcast project is unique. Whether you need a weekly interview show, a daily news brief, or a seasonal thought-leadership series, we build the entire production pipeline around your goals. You focus on the conversation - we handle everything else.
From writing and publishing press releases to managing your media relations end-to-end. We act as your outsourced press office - proactively building coverage, managing inbound press inquiries, and protecting your reputation when it matters most.
We draft, review, and distribute your announcements across our Italian and international media network.
We identify speaking slots, editorial features, and interview opportunities aligned with your narrative.
We handle inbound press and media inquiries on your behalf, acting as an extension of your team.
We build and nurture long-term relationships with journalists, editors, and influencers in your space.
Detailed reports on media coverage, reach, sentiment, and ROI of every campaign we run for you.
Rapid-response support to manage sensitive situations, protect your brand, and control the narrative.
Direct, established relationships with tech, finance, and mainstream media outlets across Italy. We don't just distribute - we proactively pitch your story to the right journalists, secure editorial coverage, and guarantee placement opportunities through our network.
As exclusive Italian partners of PR Newswire by Cision, the world's leading press release distribution network, we give your story global reach - across newsrooms, financial terminals, and media outlets worldwide.
Real announcements from our clients, distributed through our network and PR Newswire.
Italy is one of Europe's largest markets, and its bitcoin community is active, organized and underserved. Entering it from outside is hard: language, media landscape and relationships work differently here. Atlas21 is the local partner that solves this. We design and run your go-to-market: positioning, Italian-language content, press coverage, introductions to the companies and communities that matter. You get a presence in Italy without opening an office.
Tell us about your project and we'll get back to you within 24 hours.
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